Meglio i social media dei consueti strumenti marketing per le interviste. A patto di avere l’audience profilata necessaria però…

…If you want to know how the web-savvy world feels about a product, movie, team, you name it, millions of data sources should trump interviewing a few hundred people in malls across the country…

Letta su GigaOM nell’articolo How social media is making polling obsolete